Developers’ Day to Ignite Collaborative Innovation in Asia
Post written by Alex Donn, Developer Evangelist for the AT&T Developer Program
When innovators and entrepreneurs from across Asia come together in Kuala Lumpur on Sept. 17 for 2014 Malaysia Developers’ Day – ASEAN Edition, they’ll be given 24 hours to build a compelling new mobile app. Cash prizes, scholarships and bragging rights are on offer. But the rewards of participation go far beyond these incentives.
AT&T and Malaysian Communications and Multimedia Commission (MCMC) are once again working together to organize the event as an opportunity to experience the power of innovation through collaboration. If Asia’s new generation of app developers can take this to heart, the result could be an astonishing boost for the global mobile industry and for economies across the region.
The Malaysia Developers’ Day embodies AT&T’s approach to innovation: bring together a wide variety of people, give them access to the latest technologies, encourage flexibility and let ingenuity thrive.
AT&T is a global champion of collaborative innovation. Our AT&T Labs and internal innovation program are powerhouses of creativity in an industry that thrives on invention. We were the first carrier in the U.S. to create a developer program, we’re fostering entrepreneurship across borders, and we pioneered and refined the Developers’ Day competition format. Running since 1996, the AT&T Developer Program now has 51,600 registered members, with more than 3,200 developers creating new apps in 31events last year alone.
The Malaysia Developers’ Day 2013 was the first AT&T event of its kind in Asia Pacific. In collaboration with MCMC, it attracted more than 110 local participants and created 24 new app ideas. This year, we are extending Malaysia Developers’ Day to take collaborative innovation even further.
Greater variety and velocity
2014 Malaysia Developers’ Day – ASEAN Edition will be larger in scale, scope and reach. It will include developers from across Asia, with an open invitation going out to 14 nations: Brunei Darussalam, Cambodia, India, Indonesia, Japan, Laos, Mainland China, Malaysia, Myanmar, the Philippines, Republic of Korea, Singapore, Thailand and Vietnam. It will provide access to mentors and to technologies and tools, including pre-built AT&T Application Programming Interfaces that developers can quickly plug into their apps for added functionality, such as speech-to-text.
The aim is to create conditions under which innovation will flourish. With the attendance of a wider variety of people, both technical and non-technical, from different cultures and backgrounds, bringing different skills and talents, we hope to encourage new insights and the cross-pollination of ideas. The chance to meet new people and scout for teammates to work on current and new projects is a major benefit of the event.
Speed is also a key part of the Developers’ Day challenge, with participants given just 24 hours to create an app that improves society or advances the smart-city movement. Teamwork, flexibility and the ability to identify and focus on core features and challenges are crucial when working in such a high-pressure environment.
The end result of this combination of variety, velocity, flexibility and focus should be the rapid development of powerful and engaging apps at Malaysia Developers’ Day. More broadly though, we hope to help build a richer and more connected digital ecosystem across Asia that will continue to drive growth through collaborative innovation.