AT&T Mobile App Hackathon – Boston Recap

The Boston Mobile App Hackathon turned out to be quite an interesting event as we had a number of cameramen from BBDO filming the event in preparation for CES. As it turns out, the developers had a great time getting in front of the camera and telling the story of their app and why they were passionate about what they do. 

With regards to the apps produced, the overall quality was quite high and the teams were extremely productive over the course of the day. The most interesting app produced was an app called iStress that was an app that measured, charted and recorded your stress levels over time. The idea behind this particular app is to record your stress so that you can analyze and hopefully correlate your stress with previously unknown locations/events that cause the higher than normal stress levels. 

The winners are as follow:

• 1st Place: iStress
• 2nd Place: Readicle
• 3rd Place: Come Together

Numbers-wise, there were 97 attendees and 13 mobile apps produced. Here are the teams in no particular order:

• Sociabo – Mobile Group Dating
• Who Lives Nearby – Helps you find Facebook Friends that live nearby where you are or where you’re planning to go.
• Readicle – Readicle is a Windows Phone app that will revolutionize the way featured magazine articles are bought and read by users all over the world. 
• CO2 Footprint – Is an app that helps people track their carbon footprint on a day to day basis. The footprint can be shared with other members of the ecosystem using this application. The app should also allow people receive tailored message from a central server.
• Candy Burner – Candy Burner an an application that encourages you to exercise in a fun and simple way after eating candy. It helps you calculate the number of calories consumed and recommends exercise routines to help burn off the calories. 
• Green Room Radio – The app is a personalized radio to discover local gigs. In other words, the app bridges concert listings providers (like Songkick) and listening providers (like Bandcamp) to provide a “”radio setlist”” of the live local music playing that evening/weekend. Listen. Pick. Go.
• iStoryBooks – eBooks store for Children’s books on mobile platforms
• SelfTrackr – Tracks where you’ve been so you can see where and how you spend your time.
• Come Together – Allows two friends to find each other efficiently, on foot.
• iStress – Maps real-time stress data
• Wishlist – Converts potential customers into product marketers in-store rewarding the customer with savings based on online social influence. Gives window shoppers a way to save and share their most desired, least affordable items while they’re physically in front of it. 
• RaceMenu – Allows athletes to find, register and pay for events with their mobile phone. Additionally, the app allows event organizers to register participants and accept credit card payments from QR codes displayed on mobile phones. Finally, the app also allows event marketers to engage with participants and accept payments by scanning QR codes displayed on race numbers and mobile phones.”
• Zapslide –  New communication device that connects people that are in the same “cloud” as you or you can explore through different clouds and explore different cultures

Pictures from the event can be found here and please email me any that you’ve taken as well (alex.donn@att.com)!